BSL Academic Research Updates

Latest update 11.07.2024

Ondernemers zijn verkopers! Het belang van verkooptraining voor het mkb

Maurik de Groot (07.2024) BSL DBA Graduate 2023

Maurik de Groot

Maurik de Groot

Abstract

Het midden- en kleinbedrijf (mkb) vormt de ruggengraat van de economie, maar veel mkb-ondernemingen kampen met uitdagingen op het gebied van de verkoopactiviteiten. Promotieonderzoek van Maurik de Groot wijst uit dat de rol van de ondernemer als verkoper cruciaal is voor de levensvatbaarheid van kleine en middelgrote bedrijven.

Understanding the Basics of Startup Development Organizations

Allison Piper Kimball (07.2024)

Allison Piper Kimball

Allison Piper Kimball

Abstract

The rapid rise of the entrepreneurship and start-up ecosystem since the early 2000s led to the development of various start-up development organizations (SDOs) designed to assist founders at various stages. With a growing number of SDO options and limited resources and time, founders may have difficulty selecting an appropriate SDO with which to engage. Similarly, the complex nature of this space makes it difficult for investors to assess the role of SDOs concerning start-up risk factors and odds of success. Both science and practice have yet to identify factors of SDOs that contribute to their performance. Two issues that serve as barriers to identifying success factors are that scientific studies are limited and terminology is inconsistent. Therefore, it remains unclear whether engagement with an SDO increases start-ups’ success and, in turn, a positive return on investment to the investor. This chapter contributes to the literature by identifying differentiating features of SDOs and outlining current evaluation and comparison methods. The chapter concludes with future research topics that will further our understanding of factors critical to SDO performance.

Competitiveness of Unique Venues in Multicultural Spaces in South Korea: A Grounded Theory Approach

Lee Hyoungjoo, Broillet Alexandra, Kim Boyoung (07.2024)

Lee Hyoungjoo

Lee Hyoungjoo

Abstract

This study explores the expanding phenomenon of unique venues in multicultural spaces as locations for business events, focusing on a grounded theory approach to identify factors and strategies that enhance the competitiveness of unique venues within these spaces. 23 venue managers related to the unique venue businesses in South Korean multicultural spaces were interviewed, and the collected interview results were analyzed. The analysis revealed that multicultural spaces are engaging in unique venue businesses for brand promotion and creating new revenue opportunities. Additionally, they employ interaction strategies based on their intrinsic competitiveness to enhance cometitiveness among various companies. This study, based on grounded theory in South Korea, shows limitations in generalization, and future research should verify the models derived from this study through global venue perspectives and actual case studies. Meanwhile, excellent managerial capabilities of venues can strengthen professional services, the uniqueness of local and natural environments can contribute to the development of package products utilizing external environmental resources, and the excellence of internal resources can lead to the development of customer experience programs using these resources, thereby further enhancing competitiveness. As a result, it provides mplications that marketing capabilities are improved and regional networks are expanded, ultimately leading to increased business events.

Link to Journal of Creativity and Innovation.

Knowledge Capital and Stock Returns during Crises in the Manufacturing Sector: Moderating Role of Market Share, Tobin’s Q, and Cash Holdings

Chaeho Chase Lee, Erdal Atukeren, and Hohyun Kim (06.2024)

Chae Ho Lee

Chae Ho Lee

Abstract

This study analyzes the impact of knowledge capital (KC), a key element of firms’ innovation and competitiveness, on stock returns during economic crises when sustainable competitiveness becomes particularly important. We analyze the impact of the Global Financial Crisis and COVID-19 as economic crises, focusing on manufacturing industries with a high proportion of investment shifts from physical capital to KC. Our findings indicate that KC is positively associated with stock returns during the Global Financial Crisis and COVID-19. This positive relationship is strengthened by the firm’s ability to leverage KC, as measured by greater product market share, higher Tobin’s Q, and larger cash holdings. This study emphasizes the protective role of KC during the economic crisis when the market pays more attention to corporate sustainability and provides implications to corporate managers and investors.

The Impact of Knowledge Capital and Organization Capital on Stock Performance during Economic Crises: The Moderating Role of a Generalist CEO

Chaeho Chase Lee, Hohyun Kim, and Erdal Atukeren (03.2024)

Chae Ho Lee

Chae Ho Lee

Abstract

This study examines the relationship between intangible capital (IC) and stock performance during the two recent crisis periods, the GFC and COVID-19. By categorizing IC into Knowledge Capital (KC) and Organizational Capital (OC), we analyze the impact of each capital on the crisis return in the manufacturing sector. The results show that a greater KC and OC are significantly associated with higher crisis returns during both periods. In addition, we find evidence that generalist CEOs strengthen this relationship while specialist CEOs do not. Within firms led by a generalist CEO, the CEO’s tenure positively moderates the association between each factor of intangible capital and crisis period returns. This study emphasizes the pivotal role of KC and OC as a protective buffer against external shocks, particularly when the market pays more attention to corporate sustainability.