Doctoral Candidate
Nationality: Swedish
Highest Academic Degree: Master in Business Administration with focus on digitalization
Institution / University: BI Norwegian Business School
Professional Career
My background is in economics, business development and strategy. Much of my business career focused on applying analytical skills to drive profitable growth and digital transformation, automize workflows and streamline routines and processes, working at the intersection of technology and business.
The industries I have experience from are food technology, e-commerce, IT, FMCG, information and digital services.
As Chief of Strategy and Business Development, I lead strategic and financial planning, and drive business development efforts. My role includes supporting the CEO with innovative growth strategies and developing business models for expansion.
With over 15 years of experience in finance, administration, business intelligence and strategy development, I have a deep expertise in crafting impactful business solutions..
Research Interest
My research aims to explore the dynamics of business model innovation, ecosystem support and sector-specific challenges within the European FoodTech industry.
Research Specialty
While foodtech companies possess innovative technologies and solutions, they often struggle to translate these innovations into successful, sustainable business models. This challenge is compounded by the complex nature of the food industry, which involves multiple stakeholders, regulatory considerations, and established consumer habits.
Statement of Motivation for a DBA
Europe is grappling with the effects of climate change on agriculture. In addition, the geopolitical situation has emphasized the importance of food security in Europe. FoodTech startups are positioned to address these pressing challenges by developing innovative solutions. Therefore, adapting and finding the right business model for these companies is essential.