EMBA Project

1NDEX is visualized as a web-platform for enthusiasts and soon-to-be enthusiasts of local and circular consumption. In our journey to be climate conscious, our material footprint (what we consume and the waste we generate) is often given the backseat. The platform aims to tackle that problem by making it easier for consumers to choose a sustainable option.

The platform will connect customers with businesses that support a circular, low-waste lifestyle. It will use (light) social networking to unite a community that supports local and sustainable shops and provide verified, reliable information – to learn about what «type» of sustainability the store provides, how to get in touch, and which media voices recommend the store.

Daniel Lüscher’s heart beats for his family, climate protection and our blue planet. Growing up in the Appenzellerland, he studied electrical engineering at EurEta and industrial engineering at SVTS in St. Gallen, to ultimately realize his childhood dream of becoming a pilot. As an airline pilot with Swissair and Swiss, he saw the beauty of the blue planet in his professional life – but also its vulnerability and how dramatically our planet is changing. In 2007 – after seeing the film “An Inconvenient Truth” – he realized that it was high time to act and founded the climate protection movement MYBLUEPLANET! Today, as President of MYBLUEPLANET, he is passionately committed to climate protection and stopped flying. Purpose driven, Daniel started in 2021 the DAS in Sustainable Business and developed the ClimateActions 4 Companies programme in his diploma thesis.

Thereafter he launched and implement the ClimateActions 4 Companies programme under the umbrella of the NPO MYBLUEPLANET. In the first phase, the concept was tested with five companies. Now, Innotour Suisse is founding the Program ClimateActions 4 Companies and Daniels team is about to scale it all over Switzerland by 2022. The programme should become profitable from 2024 onwards.

The three-year participatory programme ClimateActions 4 Companies accompanies businesses on their path towards attaining net zero. It starts with an assessment of the company’s CO2 emissions, consumption of resources, and the measures that are already implemented. This is followed by an analysis and the preparation for action planning. Throughout all phases of the programme, the focus will be put on employee engagement. This acts as a long-term driver until targets are attained.

Driving green logistics: a service offering for companies in the chemical industry

Sustainability has been trending, and companies have been exploring ways to incorporate environmental considerations into their supply chain management.  Green Logistics has thus become one of the key strategies to give companies a competitive edge. Drive2Green, a startup consulting business, helps companies jump-start their implementation journey towards a more sustainable logistics model. The company differentiates itself by offering specialized services for a targeted customer base which are the SMEs in the chemical sector.  The solutions are personalized, customized, and ‘bite-sized’ with flexible pricing packages according to clients’ needs and objectives. This business partnering model delivers better value-added services leading to a positive engagement experience for both the associates and the clients. Overall, Drive2Green is very practical, pragmatic, and has a good runway forward. It certainly sets itself on the right starting path to achieve its goal to be the leader in catalyzing a world of sustainable logistics.